Choosing the right ad format can be the difference between a successful campaign and one that goes unnoticed. Advertisers have a wide variety of options…

Tidart has just earned the prestigious certification as a Meta Business Partner in ad measurement. This achievement was given due to their expertise in utilizing…

“Being a data scientist is addictive”. That’s how Rocío González, Analyticae’s CEO explains her passion about her job. It’s not always fun, and trying to…

One of the most crucial elements for achieving strong search engine results is keyword optimization. This involves strategically selecting and using words and phrases that…

The consumer behavior we have seen over the past year is not merely a passing trend. While the current tendency of prudence and forethought when…

In today’s business world, maintaining a solid relationship with customers is more crucial than ever. Companies that implement a Customer Relationship Management (CRM) system see…